Category Archives: Company

Why Talk Fusion Uses WebRTC Technology

WebRTC is a technology that is changing email into something that’s not so boring. There’s a direct marketing company called Talk Fusion that uses this technology to present videos inside of emails. Companies around the world are using this business’ Video Email product, which is based on WebRTC, so show marketing videos to their customers. It’s being looked at as the next generation of email.

Video Email is just one of Talk Fusion’s apps based on WebRTC, though. They sell five separate apps that are sold in a paid suite. These other apps are for group video meetings, video calling, forms, and video newsletters. These products are sold through independent contractors who earn a commission on each sale.

The reason why Talk Fusion uses WebRTC is pretty clear. The people who receive the video emails, for instance, don’t have to have the Talk Fusion app themselves in order to view the emails because of WebRTC. They also don’t have to use any particular browser or have any extensions installed. Because of WebRTC they just open their email and they can instantly view the video.

WebRTC came about because the different web browser creators got together and made an agreement between them. To make everyone’s browsing experience better they are now sharing common codes so that things are compatible no matter which browser is being used. Talk Fusion uses both the video and audio codes of WebRTC in order to play videos with sound in the email message that is being created.

WebRTC is open source so anyone can use it for free. It’s simple enough to use that just knowing how to do a bit of Javascript coding will enable someone to get it to work for them. There are also apps that people can use who don’t know how to code at all, such as Talky.

Bob Reina is the owner and chief executive officer of Talk Fusion. He has many years of experience in the direct selling industry. Before he started his own company he was a top salesperson for a number of different brands. Talk Fusion was created by him so that people and companies could send video to others via email. The other four applications that Talk Fusion has since created have been added to Video Email in the intervening years since the company was founded in 2007. Learn more: https://www.youtube.com/channel/UCOihUBWQy5-3QlEKA7s-4-A